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This post was originally was originally published here by Search Engine Land. The new feature can help you identify the causes behind substantial shifts in Search campaign clicks, cost, impressions or conversions. Please visit Search Engine Land for the full article.

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This post was originally was originally published here by Search Engine Land. Your business got a Google Ads credit to spend this year, now what? Before you spend it, consider these questions first. Please visit Search Engine Land for the full article.

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This post was originally was originally published here by Search Engine Land. The $340 million program will phase in over the coming weeks. Please visit Search Engine Land for the full article.

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This post was originally was originally published here by Search Engine Land. Discovery campaigns are available to all advertisers globally. Please visit Search Engine Land for the full article.

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This post was originally was originally published here by Search Engine Land. The cross-channel reporting is designed to help retailers and brands better understand and optimize ad performance across campaign types. Please visit Search Engine Land for the full article.

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This post was originally was originally published here by Search Engine Land. Walmart is shuttering Jet.com as it embraces an omnichannel strategy and looks to make e-commerce more profitable. Please visit Search Engine Land for the full article.

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This post was originally was originally published here by Search Engine Land. Brand advertisers will be able to target TV screen viewing for the first time. Please visit Search Engine Land for the full article.